Complete guide on Top 8
And as a user, we end up becoming impatient and depart abandoning the cart. The slow site speed has always been very annoying for most users.
According to stats, 47% of mobile website users expect a website to load in just 2 seconds. A maximum of 3 seconds of load time is the sweet spot. Anything over 3 seconds becomes intolerable for the users.
Therefore, to assist the Shopify merchants, here are the best Shopify speed optimization techniques that will help you push more conversions.
1. Test and Analyze Your Speed
Google alone is presenting the free PageSpeed Insights instrument to authenticate your website rate.
With this tool, all the speed-related problems of the website could be understood very fast. The tool will give detailed analytical results about the website speed.
The instrument will also showcase the vital parameter where there is room for advancement.
A regular checkup of site speed with this tool is suggested. These tools will provide you a better idea of where your site lacks and what are the crucial speed parameters to operate upon.
2. Use CDN (Content Delivery Network)
The CDN is a set of global servers offered by Shopify. These are special servers made to provide a much-needed speed boost to operate global Shopify businesses.
The Content Delivery Network servers and distribute content in line with the locality of their visitor. The site content gets delivered via the closest servers from the traffic.
This system guarantees that any Shopify shop heaps up immediately in any portion of the world.
Presently, the CDNs are located in the USA, UK, Asia, South America, Southern Africa, Australia, and New Zealand. These servers enhance website speeds a lot and decrease costs.
3. Use Google Tag Manager
In this electronic world, consumer data tracking is very crucial.
The companies are tracking a very high amount of user information. And this data can help a whole lot in designing personalized digital advertising campaigns too.
But the different JavaScript tracking tags collecting all those data have adverse consequences on the website rate too.
The Tag Management System(TMS) like Google Tag Manager helps a Good Deal in minimizing this issue.
The TMS will summarize these tags into a single JavaScript request. And if any label begins affecting speed, the TMS serves you in immediately removing that specific tag. The use of the tag resulting in the smoother functioning of the website that your users love.
4. The Large Hero Image On The Home Page
Many eCommerce shops these days use large hero images on their own home page. Without a doubt, they look great.
However, their big size also impacts the loading rate of their home page badly.
To solve this problem, limit the number of hero pictures. Use just one radiant picture with triggering content backup. And if you cannot restrict the number of images, then use the lazyload or even Srcset. It will give a much-needed boost of speed to your site.
5. Use Light & Fast Theme
The Shopify theme also plays a crucial role in settling the speed of the site.
Before installing any theme, constantly check the speed of this live preview page on some of the rate checker tools mentioned above. Check all the tips to create your site faster.
Additionally, agencies like Shopify development company might help you maximize the theme depending on your requirements.
6. Minimize The Number of Broken & Redirect Connections
They affect a lot on the SEO of the website. In this competitive marketplace, search engine optimization rankings are extremely crucial.
Try to minimize redirects as much as you can. Too many redirects increase the number of HTTP requests. And it ends in slow data transfer and also the loading speeds wind up getting changed.
Broken hyperlinks for page elements like CSS, pictures, and JS files additionally increase HTTP requests and the website rate ends up getting affected.
There are various tools and Shopify apps out there. Use them to correct those problems.
7. Image Optimization
For any eCommerce store, the images have been the biggest sucker of this rate.
As an eCommerce store proprietor, you will have hundreds of pictures on the site. Optimizing their size will help a lot in improving the overall rate of the internet pages.
There are many Shopify as well as third-party apps and programs available on the world wide web to compress the image size. And one should also not forget the fact that compressing the image size should likewise not be taken to an extreme degree.
It may also have an effect on image quality. Maximize the pictures without impacting the quality, and your website speed will thank you later.
8. Limit The Number of Programs Installed
This one also consumes the speed of your website.
Any new Shopify program that you install on your own store adds various JavaScripts and CSS files into your shop.
These files will always continue operating in the background. And they may end up affecting your site speed.
Go through all the apps installed on your own Shopify shop, and should you find any unwanted program that you rarely enter the application, kindly uninstall it. The little add-on or functionality feature is given by the app may affect the functioning of the entire shop.
Hence rather than letting them damage the rate, it's better to get rid of them.
These were a few of the most effective Shopify Speed Optimization Approaches affecting the vast majority of eCommerce shops. If your shop is guilty of any of these, kindly do the needful for the sake of your shop.
We hope this guide has helped you with the speed issue of your website. If you discover difficulty implementing some or want help to fix any issue with your website, kindly approach a leading Shopify agency.
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